2014
Established
Herd Hire launches, offering flexible van rental and laying the foundations for the Herd Group we know today.
For commercial van hire businesses
Delivering BIG savings throughout the entire lifetime of your vehicles. Save up to 40% on procurement and vehicles from just £50 + VAT per month.
Herd Advantage in 90 seconds
Group buying power, stock on the ground, and back-office support that lets Licensees quote, win and deliver work their competitors can't.
How licensee membership works
+ VAT per month
Licensee membership from just fifty pounds plus VAT a month.
vehicles per year
A friendly volume threshold to keep partner economics working.
commitment
Twelve-month minimum so we can plan procurement and stock together.
Added-value benefits
Pre-vetted finance for hire-purchase or leasing.
Co-branded marketing assets you can deploy day one.
Available as an optional extra, with materials and guidance to help promote your business.
Compliance support to help you stay on top of BVRLA standards and industry requirements.
Group-rate insurance options on request.
Hot-line and account support for your clients.
De-risked playbook for your customers going EV.
Live fleet KPIs in your Herd Connect dashboard.
Comprehensive choice of vehicles
Real savings, real partners
Shock absorber replacement
on a typical 3.5T van
Fuel & air filter service
OEM-spec parts at trade prices
Unnecessary repair flagged
we said: repair covered under goodwill
Brake discs & pads
across one quarter
Excessive labour rejected
audited and renegotiated
A decade of momentum
2014
Established
Herd Hire launches, offering flexible van rental and laying the foundations for the Herd Group we know today.
2015
Business Rental
Herd expands into business rental, giving companies greater flexibility and opening the door to supporting larger commercial fleets.
2016
Franchise Network Launch
The Herd Hire franchise network launches, supporting independent rental businesses and taking Herd into new locations.
2017
Used Vehicle Sales Network
The used vehicle sales network launches, creating a new route to market for commercial vehicles within the growing Herd Group.
2020
Scale Up
Herd becomes the UK’s third-biggest buyer of Ford commercial vehicles, strengthening its fleet and buying power.
2021
Herd Connect
Herd Connect launches, extending support beyond vehicle rental to help customers manage their fleets day-to-day.
2022
EV and Hybrid Powertrains
Electric and hybrid vehicles join the Herd fleet, giving customers more choice as fleet technology continues to develop.
2023
Employee Owned
Herd Group becomes employee-owned through an Employee Ownership Trust, giving every team member a shared stake in its future.
2024
Herd Synergy
Herd Synergy launches, bringing vehicle rental, fleet management and disposal together to provide more joined-up fleet support.
2026
Herd Advantage
The franchise model evolves into Herd Advantage, combining buying power and support with licensees’ continued independence.
A decade of momentum
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2014
2014
Established
Herd Hire launches, offering flexible van rental and laying the foundations for the Herd Group we know today.
2015
Business Rental
Herd expands into business rental, giving companies greater flexibility and opening the door to supporting larger commercial fleets.
2016
Franchise Network Launch
The Herd Hire franchise network launches, supporting independent rental businesses and taking Herd into new locations.
2017
Used Vehicle Sales Network
The used vehicle sales network launches, creating a new route to market for commercial vehicles within the growing Herd Group.
2020
Scale Up
Herd becomes the UK’s third-biggest buyer of Ford commercial vehicles, strengthening its fleet and buying power.
2021
Herd Connect
Herd Connect launches, extending support beyond vehicle rental to help customers manage their fleets day-to-day.
2022
EV and Hybrid Powertrains
Electric and hybrid vehicles join the Herd fleet, giving customers more choice as fleet technology continues to develop.
2023
Employee Owned
Herd Group becomes employee-owned through an Employee Ownership Trust, giving every team member a shared stake in its future.
2024
Herd Synergy
Herd Synergy launches, bringing vehicle rental, fleet management and disposal together to provide more joined-up fleet support.
2026
Herd Advantage
The franchise model evolves into Herd Advantage, combining buying power and support with licensees’ continued independence.
Herd CARE
Customer focus.
Always.
All together.
One team.
Responsible
attitude.
Entrepreneurial
spirit.
We have built our business on the core principles of our Customer CARE ethos. Our customers are at the heart of everything we do. We strive to always deliver amazing Customer CARE. Within our industry, Herd is synonymous with CARE.
What our Licensees say
We really value the help and support we receive from Herd. They are very easy to deal with and have become a valuable part of our day-to-day operations.
Art Adamik
Sales and Finance Director, First Flexi Lease
Customer stories

Events · Furniture & Tableware Hire
Part of the Options Group, founded 40 years ago, Options Greathire combines decades of expertise in the hire industry with a bespoke fleet solution from Herd Group.
Read case study
Construction
GVG Contracting Ltd, established in 2016 as a full-service construction company, delivering services for large projects across the UK with a Herd-managed fleet.
Read case study
Building Maintenance
AM Planned Maintenance are a leading provider of building maintenance services in the retail, hospitality, and healthcare sectors - kept moving by a bespoke Herd fleet.
Read case study
Cleaning Services
Established in 2014, Bicester Maids are a professional cleaning company based in Bicester, Oxfordshire, offering a fleet of sign-written vans supplied by Herd.
Read case study
Lawn Care
Greensleeves is the UK's No.1 most trusted lawn care provider, delivering affordable, high-quality treatments with a Herd-supplied national fleet.
Read case study
Telecommunications
Lit Fibre is a leading full-fibre infrastructure company in the UK, bringing gigabit internet to homes and businesses with a Herd-managed fleet on the road.
Read case studyMost licensees commit to a minimum of 10 vehicles per year. We tailor this to your business plan during onboarding.
Become a Herd Advantage Licensee
The flexible Licensee Solution that delivers more. Tell us about your operation, and we'll get back to you within one working day.
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