Milestone · 01
2014
Established
B2C Retail Van hire.
About Herd Group
An employee-owned business since 2023, energised by the same CARE ethos we've held since day one in 2014.
Watch the Herd story
From a single van hire pitch in 2014 to one of the UK's most comprehensive commercial vehicle partners, and now employee-owned. Watch how we got here and where we're heading next.
Our mission
We strive to become an integral extension of our customers' teams, providing expert support that aligns with their goals and ensures a lasting competitive advantage. That's the Herd Way.
To provide the most comprehensive range of commercial vehicle and fleet solutions available.
To keep things admirably simple and straightforward for everyone involved.
Total commitment to providing exceptional Customer CARE and a can-do attitude to everything we do. Nothing is ever too much.
Employee-owned since 2023
In 2023, Herd Group became an employee-owned business through the creation of the Herd Group Employee Ownership Trust (HG-EOT). This marked an important milestone in the company's journey, reinforcing its long-term commitment to its people, customers and future.
Employee ownership ensures the business remains independent while giving every member of the Herd team a shared interest in its continued success. It protects the values and Customer CARE ethos that have been at the heart of Herd since the business was founded in 2014, while creating a culture where every employee is invested in delivering the highest standards of service.
By placing the future of the business in the hands of its people, Herd Group has created a sustainable foundation for long-term growth, enabling continued investment in our people, our services and lasting relationships with our customers, while remaining true to the principles that have shaped Herd from the very beginning.

HG-EOT · Established 2023
Independent, employee-owned, invested in every customer.
Employee-owned. Customer-focused.
A decade of momentum
Milestone · 01
2014
Established
B2C Retail Van hire.
Milestone · 02
2015
Business Rental
Milestone · 03
2016
Franchise network launch
Milestone · 04
2017
Used Vehicles Sales network
Milestone · 05
2020
Scale up
3rd biggest buyer of Ford Commercial product in the UK.
Milestone · 06
2021
Herd Connect
Introduction of Fleet Management service.
Milestone · 07
2022
EV & Hybrid powertrains
Milestone · 08
2023
Employee-owned
Herd Group Employee Ownership Trust (HG-EOT) established. Every team member becomes a part-owner.
Milestone · 09
2024
Herd Synergy
Milestone · 10
2026
Herd Advantage
A decade of momentum
Drag the strip to explore the timeline.
Now showing
2014
Milestone · 01
2014
Established
B2C Retail Van hire.
Milestone · 02
2015
Business Rental
Milestone · 03
2016
Franchise network launch
Milestone · 04
2017
Used Vehicles Sales network
Milestone · 05
2020
Scale up
3rd biggest buyer of Ford Commercial product in the UK.
Milestone · 06
2021
Herd Connect
Introduction of Fleet Management service.
Milestone · 07
2022
EV & Hybrid powertrains
Milestone · 08
2023
Employee-owned
Herd Group Employee Ownership Trust (HG-EOT) established. Every team member becomes a part-owner.
Milestone · 09
2024
Herd Synergy
Milestone · 10
2026
Herd Advantage
Talk to the team
No-strings, friendly conversation. Tell us about your fleet, and we'll get back to you within one working day.