Herd Group has announced a new partnership with Reach PLC, bringing additional digital marketing expertise to the business as it continues to invest in its growth and strengthen its position within the fleet industry.
As one of the UK's largest commercial news publishers, Reach PLC brings experience in digital advertising, audience engagement and campaign delivery, complementing Herd Group's knowledge of the fleet sector.
Gemma Dickson, Group Managing Director at Herd Group, said:
“We have clear ambitions for Herd Group and recognise the importance of having the right people and expertise around us to help achieve them.
“Reach brings valuable experience and a fresh perspective, and we see this partnership as a great opportunity to build on what we've already achieved. We're looking forward to working together and seeing what the future holds.”
Giovanni Barbato, Senior Group Director at Reach PLC, said:
“We're pleased to be partnering with Herd Group and supporting its ambitions for the future. Herd has a strong understanding of the fleet industry, and we believe our experience in reaching and engaging audiences will complement that knowledge. We're looking forward to developing the relationship and working closely with the Herd team.”
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